Created Animated GIF Email Headers Using Adobe Photoshop for our Conference Training Offerings
As a Junior Designer for the Global Marketing Team in 2017, utilized Adobe Photoshop’s animation timeline to create animated “cinemagraph” GIF headers for our HxGN LIVE Global conference, aimed at amplifying interest in our industry training offerings.
- A cinemagraph is a hybrid of photography and video, where a still image is brought to life through subtle, looping motion, capturing attention and enhancing visual appeal.
These engaging headers were uploaded to Pardot and featured prominently as the top header in our email campaigns, effectively showcasing our training offerings across utilities and communications, as well as the public safety industry. This innovative approach helped create a dynamic and memorable experience for recipients, driving greater engagement with our content.